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The dawn of every New Year sees a shift in the SEO realm. The strategies, tactics and developments that were once considered effective in previous times sometimes tend to become obsolete. Updates in SEO metrics as spelt out by Serpbook keyword rank tracker tool are now more inclined towards expertise, content value, as well as …

So, you’re thinking SEO! Your site is up and running. The product shots look great. The prices are unbeatable. Everything is working perfectly, except for one little problem: You don’t have enough traffic. You search on Google for some of your products, and your website is not on the first page (or second, or third, …

When a business sets up a website, plenty of thought goes into the design. Professionalism and attractiveness are major concerns that seek to ensure page visitors can easily access the information they seek and fast. All that great work can, however, come to naught if your customers and prospects don’t get to see your website …

YouTube has become the second largest search engine with nearly 1.5 billion logged-in monthly users. Follow these proven YouTube SEO tips to get the top ranking on YouTube for keywords related to your business. According to Statista’s forecast, YouTube is expected to have 1.86 billion monthly users in 2021, up from 1.47 billion in 2017. …

Contrary to popular belief PDFs can be optimized to rank better on search results. Search engines do crawl and list PDFs in their search results, and the main reason why PDFs often don’t rank that well is largely because their optimization is neglected. Make no mistake that does not mean that you should create a …